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Sept 19-20th, 2018 in Milwaukee, WI Join SIMA and Afterburner for the second

Flawless Execution and Leadership Training

Kick off the 2018-19 snow season with passion and purpose with an exciting and engaging one-day leadership development and networking event. This unique program will bring CEOs, high-level managers and field leaders together to learn how to build critical-thinking and team leadership.

Thanks to our sponsor:
Boss Snowplow
Afterburner, Flawless Execution and Leadership Training
Leadership Academy Students
Field Operations Leadership

Your academy experience includes Afterburner’s Flawless Execution Training featured at the Season Opener and much more »

Featured Speakers


Chris Stricklin

Chris “Elroy” Stricklin: Flawless Execution

Chris “Elroy” Stricklin is a combat-proven Air Force Leader. His unique range of experience combines service as a USAF Thunderbird, multiple N.A.T.O. assignments, White House and DARPA fellowships, and command-experience in the United States Air Force. Stricklin’s military tenure includes Pentagon-level management of critical Air Force resources valued at $840B, Stricklin is also a Certified Manager with degrees in Economics, Financial Planning, Strategic Studies and Operational Art and Science.

He was recently featured in the Military Times article: Leaders Who Tweet, recognized with awards as “Top 10 Business Innovation Posts,” and served the role of Chief Growth Officer driving the fasting growing leadership blog on the web and earning “Top 100 Most Socially-Shared Leadership Blogs of 2014.” He is the author of a negotiation primer published and adopted as required Air Force Pentagon new action officer orientation. He also is a leadership advisor at multiple non-profits where he helps ensure future employment for the many transitioning US military officers.


Tim Arnold

Tim Arnold: The Leaders Edge

Team building expert Tim Arnold in The Leaders Edge experiential workshop will equip participants with the skills and confidence needed to take their leadership to the next level. Relevant business theory will be brought to life through interactive activities and discussions, so that participants can develop strategies that will help them to move forward with all the leadership challenges that they face.


Phill Sexton

Phill Sexton CSP, ASM: Snow Operations Field Leadership

Field operations personnel who love snow and ice and seek to build a career in our industry will spend the afternoon session engaged in hands-on key leadership and management education with WIT Advisers’ Phill Sexton, CSP. Attendees will learn the importance of bringing professionalism, commitment, and a positive attitude to the tasks at hand; how to develop crew leadership and decision-making skills; the intricacies involved with overseeing large sites and routes; and how to put all those skills together to position yourself as a successful field leader for your company.

*Participants in SIMA’s Snow Operations Leadership Academy will complete this session as part of their required curriculum. Any field operations attendees not enrolled in the Academy will attend The Leaders Edge workshop.

Join Us

The Harley-Davidson Museum® (Chrome Tent)

H-D Museum Exterior - East Riverwalk

Host Hotel:
The Iron Horse


Thanks to Season Opener Sponsor:

Boss Snowplow