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Board of Directors

SIMA Board of Directors 

The Board of Directors is comprised of general and supplier members who are snow and ice industry professionals. The Board is responsible for setting SIMA's strategic direction.

SIMA Governance Policy Manual

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BOD Photo

Wayne Michalak, CSP

Wayne Michalak, CSP, is the President/Owner of The Greener Side, Inc., in Inkster, MI. Wayne has been working in the green and snow industry since 1988 and founded The Greener Side, Inc. in 1993. He has volunteered his time to be a Deacon at his church, is a member of the Michigan Green Industry Association and has been a speaker at SIMA educational events.

Immediate Past Chair

Headshot image of Laura Ingram

Laura Ingram, CSP

Laura Ingram, CSP, is the Director of Operations at Ingram Enterprises, Inc. The company is one of the oldest, largest and most experienced professional snow removal contractors in the Chicagoland area. Laura worked as a high school math teacher before deciding to join her father's company, which she will one day take over. Laura is also the Immediate Past President of her local IFMA chapter and has been on their Programming Committee since 2011. She was also on BOMA's Associate Committee in 2012. Laura was also voted "Associate Member of the Year" by her local IFMA chapter in 2012 and 2013.

Vice Chair


Jonathan Crandall, CSP

Jonathan Crandall, CSP is the Chief Visionary of JC Grounds Management, a commercial landscaping and snow removal management company in Danvers, MA. Jonathan entered into the world of entrepreneurship 21 years ago; starting the company in high school mowing neighborhood lawns. As the years went on, the company evolved as commercial only and snow service focused. Jonathan is motivated to continue to grow and learn which has been exhibited through his involvement in organizations such as Entrepreneur’s Organization, serving as the Boston chapter president in 2011-12. He is also an active member of Strategic Coach, SIMA, ASCA and multiple industry mastermind groups. He has dedicated his time to furthering his knowledge in the snow industry science, and constantly looking for ways to improve efficiency, incorporate new technology, and better serve his customers, as well as, how to scale processes to a larger sized organization.


Mark Arthofer

Mark Arthofer, CSP

Mark Arthofer, CSP is the President of Skyline Construction located in Dubuque, IA. In addition to commercial snow and ice management services, Skyline Construction provides a variety of exterior services such as lawn care, concrete installation, power washing, trucking and parking lot cleaning. Skyline has been a SIMA member since 2012, with Mark achieving his CSP designation in 2016.


Ruben Diaz Jr.

Ruben Diaz Jr.

Ruben Diaz Jr. is one of the three founders of Diaz Group LLC. He possesses extensive education in business and landscape management from Northeastern Illinois University and Joliet Junior College. His knowledge of the trade has played a key role in the company’s expansion. Ruben’s role in the company is to strategically grow and maintain strong business relationships. His passion is the company’s extensive snow removal service offering, which has grown from a small one-truck operation to one of the top snow and ice control providers in the Chicagoland area.


John P Janes

John Janes, CSP, ASM

John Janes, CSP, ASM is the marketing and sales support manager for the Building Construction Products division of Caterpillar, Inc. He joined Caterpillar in May 2006. Prior to joining Caterpillar he was an associate partner in the global services division of IBM. He has held engineering and cost accounting positions at A.T. Kearney and KMPG . Mr. Janes is a former director of the US Composting Council and is the recipient of three patents from the US Patent and Trademark Office. He received a Bachelor’s degree in engineering from North Carolina State University and a Master’s degree from Duke University. He is an ardent supporter of Habitat for Humanity and averages 200 volunteer hours per year with his local affiliate.


Danny Milligan

Danny Milligan

Danny Milligan is the founder of Strathmore Landscape Management, one of Canada's largest landscaping management companies. 

Strathmore Garden Centre was originally started in 1963 by his father Elmer Milligan, and Danny entered the business in 1971. Over the years Strathmore has evolved from a garden centre to landscape construction and finally since 1997 Strathmore, commercial grounds management. At the time, this market was underserved in Montreal and Strathmore has brought a level of professionalism and proactivity to the commercial clients it serves. Strathmore is very focused on the core business which is horticultural maintenance and snow removal.


Wescott, David

David Wescott, CSP

David Wescott is CEO of Transblue LLC. In the construction industry for over 20 years he brings a wealth of knowledge and experience to the forefront of the business. His experience is not just in Construction. Mr. Wescott owned and operated one of the largest privately held condominium management companies in the NW until 2016. Mr. Wescott has a background in insurance, facility management, land development, and real estate. He is a published author and philanthropist. His expertise is extensive, and leads the Transblue Franchise company as Chief Executive Officer. Transblue Provides General Contracting and Snow Services throughout North America. Snow and Ice Management for Fortune 500 clients has been a cornerstone for the Transblue business. David has taken the next step in his business evolution and has franchised Transblue. David is committed to giving back to community and noble causes and has Launched MBridge a non profit focused on giving back to qualified noble causes.


Chris Marino

Christopher Marino, ASM

Christopher Marino ASM, is Chief Visionary of Xtreme Snow Pros, a commercial snow only management company in Northern NJ. He has dedicated his career to improving the snow management industry and he is always incorporating the latest technology to make his business as efficient as possible. Chris enjoys speaking at events and brainstorming business ideas with his peers.


Debora  Babin Katz

Debora Babin Katz

Debora Babin Katz is vice president of TrucBrush Corporation in Easton, MA.   As a member of SIMA since 2005, she is passionate about the snow service industry.  A graduate of Babson College, Debora is an entrepreneur, published writer and an expert in business development and marketing.  In 2015, she received the SIMA Volunteer Award for ten years of commitment to the organization including chairing the editorial advisory committee of Snow Business Magazine.