<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=420820926231010&amp;ev=PageView&amp;noscript=1">
Skip to content
Snow Talk with SIMA

Snow Talk with SIMA

Business85 episodes
Snow Talk with SIMA provides in-depth interviews with industry leaders and brings an insider look at what makes our industry work. From leadership to operations to life in the industry, Snow Talk with SIMA brings our vast snow and ice network a little closer together.
Latest episode

All Episodes

The Secret to Building a Resilient Snow Business That Lasts Decades

The Secret to Building a Resilient Snow Business That Lasts Decades

38 min 38 sec
<p>When Paul Vanderzon received SIMA’s prestigious Lifetime Achievement Award, it wasn’t just about a career; it was a testament to decades of giving back, mentoring, and leading in the snow and ice industry. From a young boy on a Montreal snowplow to one of the most influential figures in North America, Paul shares the raw and inspiring story of building a legacy rooted in service, innovation, and community. His journey shows that success isn’t just measured in driveways cleared but in lives touched and industry standards elevated.</p>
Play episode
How to Fight the Salt Supply Crisis and Save Costs

How to Fight the Salt Supply Crisis and Save Costs

50 min 29 sec
<p>Most snow professionals aren’t prepared for the next salt shortage - and it could cost your business more than you think. In this eye-opening episode, industry expert Phil Sexton reveals the hidden factors behind the 2025-26 salt crisis and offers actionable strategies to future-proof your operations.</p> <p>Phil breaks down the domino effect of regulations, environmental impacts, and global dependencies that led to this year’s soaring costs—up to $300 per ton in some areas—and explains what every contractor must do now to avoid being hit again.</p> <p>Discover how decades of environmental and logistical challenges have created a fragile salt supply chain, and why relying solely on traditional sourcing and pricing models is a recipe for disaster. </p>
Play episode
Aligning Sales & Operations for Efficiency at EMI

Aligning Sales & Operations for Efficiency at EMI

46 min 4 sec
<p>Join me on this episode of Snow Talk as we explore the vital connection between sales and operations at EMI, a leading snow management company. We'll discuss how EMI effectively aligns these departments to streamline processes, enhance communication, and ensure operational efficiency, especially during winter storms. I’m joined by Scott Shelton, the Business Development Manager, and Zach Kolasa, Operations Manager, who share insights on their comprehensive sales strategies, robust training programs, and the importance of educating clients on service expectations. As the conversation unfolds, we’ll also examine tools and technologies that support seamless operations and improve customer experiences. Tune in for valuable lessons that can elevate your snow management business.</p>
Play episode
SIMA Foundation 2025 Review

SIMA Foundation 2025 Review

22 min 59 sec
<p>In this conversation, SIMA Foundation CEO, Martin Tirado, discusses the role of associations and their sister organizations, 501c3 foundations, can build the industry through research and the importance of understanding the industry's impact for growth. He emphasizes the need for financial support from stakeholders to continue this progress with his guest, SIMA Foundation Board Chair, Jim Hornung, Jr., CSP (Elbers Landscape Services, Inc.)</p>
Play episode
SIMA 2025 in Review

SIMA 2025 in Review

46 min 16 sec
<p>In this year-in-review podcast, Martin Tirado, CEO of SIMA, discusses the past year's achievements and future plans with board members Chris Hinton, CSP (GRM Inc.) and Jeff Heller, CSP (Innovative Maintenance Solutions). They highlight strategic planning initiatives, the launch of the Accelerate program for emerging leaders, and the upcoming symposium in Cincinnati. The conversation emphasizes the importance of community engagement, addressing insurance challenges, and the role of the SIMA Foundation in supporting industry research and education. Listeners are encouraged to get involved and take advantage of the resources available through SIMA.</p>
Play episode
More episodes