Snow Talk
Snow Talk is the podcast of the Snow & Ice Management Association, the trade association for the commercial snow removal industry. Snow Talk features snow and ice pros and snow contractors discussing trends, best practices, stories and more that impact the professional snow and ice community. We talk about deicing, snow plowing, snow removal contracts, snow slip and falls, snow management equipment, and even advocacy efforts in the snow industry.
All Episodes
The Mid-Atlantic Snow Challenge
In this episode of Snow Talk, titled "The Mid-Atlantic Snow Challenge," I explore the unique challenges of snow management in the Mid-Atlantic region, from Washington, DC, to Baltimore. Joined by industry experts Steve Mruk of Potomac Lawns and Mike McCarron of ImageWorks Landscaping, we delve into the complexities of operating in an area with inconsistent snowfall. We discuss the impact of heavy traffic, school schedules, and government operations on snow management. Our conversation also highlights the importance of training, technology, and innovative solutions like liquid deicing. Tune in as we uncover how contractors navigate unpredictable weather and client expectations in this demanding market.Optimizing your Business - Scaling for the Future
Join Evan Newman on this episode of Snow Talk as we explore the art of scaling your snow business with Jim Plona, the director of snow and ice at McNally Services. Discover how Jim transformed McNally's snow division from $1.5 million to nearly $6 million in revenue in just two years. We'll delve into his strategic playbook, focusing on building capacity through effective systems, technology integration, and maintaining service quality. Learn about the challenges of balancing personal touch with technological advancements and the importance of diversifying business portfolios. Whether you're a seasoned contractor or new to the industry, this episode offers valuable insights into sustainable growth and operational excellence in snow and ice management. Tune in for an engaging conversation on optimizing your business for the future.Benchmarking your Snow Business
In this episode of Snow Talk, we dive into the financial landscape of the snow and ice management industry with Steve Wolff, founder of WOLFFWORKS Consulting. We explore the findings of SIMA's 2025 Profitability and Benchmarking Study, which surveyed 161 firms across North America. Discover how the average snow business operates, from revenue streams to cost structures, and learn about the economic challenges impacting profitability. We also discuss strategies for growth, including contract types and pricing models, to help your business thrive despite rising labor and equipment costs. Join us for insights that could reshape your approach to snow management.Culture and Accountability
In this episode of Snow Talk, I sit down with Kevin Stanish, owner of Adirondack Customs, to explore the vital topics of culture and accountability in the snow industry. We delve into the importance of building an engaged team and the tough decisions leaders must face, including letting go of team members who do not align with company values. Kevin shares his experiences with the Entrepreneurial Operating System (EOS) and how it has helped his team thrive during challenging winter months. We discuss the significance of transparency, trust, and maintaining a strong culture even during difficult times. Join us for insights that can empower you to enhance your leadership approach and cultivate a more cohesive and effective team in the snow and ice management industry.